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Amidst the influential figures shaping world industries, Bozoma Saint John emerges as a definite beacon of management and authenticity. Her illustrious profession, marked by pivotal roles at Netflix, Uber, Apple Music, and PepsiCo, not solely showcases her skilled prowess however has additionally earned her the excellence of inspiring a Harvard Enterprise Faculty case examine titled “Main with Authenticity and Urgency.” Past the realms {of professional} achievement, Bozoma stands as a catalyst for constructive change, investing her time and experience to contribute meaningfully to causes that resonate deeply together with her.
In a dialog with 1000 Spotlights, Bozoma shares her steadfast dedication to reshaping perceptions of Africa. Learn her story.
![](https://static.wixstatic.com/media/05d96f_c270fbbf3d414445bbcf0bb3cb5ea23e~mv2.png/v1/fill/w_49,h_49,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/05d96f_c270fbbf3d414445bbcf0bb3cb5ea23e~mv2.png)
What drives you to offer again?
During the last 7 years I’ve achieved a number of professional bono advertising and marketing work in Ghana to raise the consciousness of what the continent has to supply to those that do not reside in Africa. As part of that work I wrote the advertising and marketing technique for The 12 months of Return which was an extension of the President of Ghana’s 2017 United Nations Basic Meeting tackle which declared 2019 as The 12 months of Return for all individuals of African descent within the diaspora. The technique included occasions and actions to raise music, vogue, sports activities, meals, evening life, and historical past. It ranged from celebrating festivals to highlighting eating places and welcoming influencers with massive platforms to come back to Ghana between Christmas and the brand new 12 months, (which is among the most festive occasions of the 12 months) to hitch within the revelry.
I do that work for the 12 12 months outdated me who immigrated to america and needed to battle the demeaning stereotypes of Africa and Africans. So giving again implies that I take advantage of my skilled acumen to vary notion.
![Bozoma Saint John with FLOTUS, Dr. Jill Biden](https://static.wixstatic.com/media/05d96f_72e66cf522ce410993a09181d286928e~mv2.jpg/v1/fill/w_147,h_184,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/05d96f_72e66cf522ce410993a09181d286928e~mv2.jpg)
Bozoma Saint John with FLOTUS, Dr. Jill Biden
What’s one business e-book {that a} newcomer should learn?
The Artist Manner by Julia Cameron b/c everybody no matter their business is an artist. We’re in fixed creation of concepts, methods, plans and outcomes. So if you wish to unlock your greatest creativity, that is the very best e-book to learn.
What recommendation would you give to your youthful self?
I’ve all the time been proper in my instinct. Due to this fact I’m the one who is aware of what’s greatest for my life, profession and my future.
![Photo credit: Bozoma Saint John](https://static.wixstatic.com/media/05d96f_aa9e0bc16a18472293c6c680ebd2be01~mv2.jpeg/v1/fill/w_147,h_184,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/05d96f_aa9e0bc16a18472293c6c680ebd2be01~mv2.jpeg)
Picture credit score: Bozoma Saint John
Do you’ve a favourite quote?
‘I do not wish to get to the top of my life and discover that I’ve simply lived the size of it. I wish to have lived the width of it as nicely.’
— Diane Ackerman
![Boz with Kamala Harris, Vice President of the USA](https://static.wixstatic.com/media/05d96f_d0be96dddf9648df963ef51200b54db9~mv2.jpg/v1/fill/w_147,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/05d96f_d0be96dddf9648df963ef51200b54db9~mv2.jpg)
Boz with Kamala Harris, Vice President of the USA
What’s one factor that conjures up you?
Not a what, however a who. That’s my 80 12 months outdated self, as a result of I would like her to be pleased with the individual that I’m right this moment.
What’s your proudest accomplishment?
My proudest accomplishment is my daughter Lael, as a result of despite the fact that I take little or no credit score for the human that she is. If she wasnt my daughter I’d nonetheless wish to be her buddy. She’s that cool!
![Bozoma with her daughter, Lael](https://static.wixstatic.com/media/05d96f_ae29518e3d0f4822baf9a9a22d98d6ee~mv2.png/v1/fill/w_49,h_66,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/05d96f_ae29518e3d0f4822baf9a9a22d98d6ee~mv2.png)
Bozoma together with her daughter, Lael
How did you find yourself the place you might be right this moment?
Learn my e-book, The Pressing Life: My story of Love, Loss and Survival
About Boz
Bozoma’s memoir, The Pressing Life was printed in 2023. Her work has been lauded and awarded with notable recognition together with (however not restricted to) induction into the American Promoting Federation Corridor of Achievement (2014), induction into Billboard’s Ladies in Music Corridor of Fame (2018), induction into the Advertising and marketing Corridor of Fame (2022); and has been included in Quick Firm’s Most Inventive Individuals (2013), The Hollywood Reporter’s Ladies in Leisure Energy 100 checklist (2018) and topped as The World’s Most Influential CMO by Forbes (2021). Boz’s profitable on-line tutorials “The Badass Workshop” educate others to be their biggest selves. However by far her biggest achievement is in elevating her 14 12 months outdated daughter, Lael.
Discover her at @badassboz on ALL Socials!
1000 Spotlights: Why We Give displays our mission of giving again, to mentor and to encourage these round us. Via a sequence of interview questions, we discover intrinsic motivations behind why we give, and discuss with these inclined to make a distinction within the lives of others. In case you are concerned in charitable actions, volunteer and paid tutorial engagements or in neighborhood service, we wish to discuss to you.
Write to us to appoint somebody distinctive who’s making a distinction in extraordinary methods.
In June 2023, FeedSpot.com acknowledged 1000 Spotlights as one of many prime motivational blogs on the internet.
1000 Spotlights is a part of UGSI that additionally owns SpeakerPost.com, a free social impression world platform that connects educators with business specialists and with different educators for volunteer visitor talking in faculty lecture rooms. In case you are searching for a visitor speaker for a student-focused occasion, or wish to discover methods to share your profession journey with college students, please attain out and request your free invite code by way of SpeakerPost.com
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